- Gumi Inc., a Tokyo-based mobile game studio, plans to invest ¥1 billion ($6.58 million) in Bitcoin to strengthen its digital asset strategy.
- Inspired by Metaplanet and Strategy, Gumi Inc. aims to integrate Bitcoin into its financial reserves, reflecting a broader trend in Japan.
Gumi Inc., a Tokyo-based mobile gaming studio listed on the Tokyo Stock Exchange, has announced plans to purchase ¥1 billion (about $6.58 million) in Bitcoin. This decision is not only a whim or experiment; rather, it’s a calculated move to improve the company’s standing in the digital sphere where crypto assets are progressively relevant.
JUST IN: JAPANESE MOBILE GAME STUDIO GUMI INC. ANNOUNCES PLANS TO BUY ¥1B ($6.58M) WORTH OF BITCOIN $BTC
— BSCN Headlines (@BSCNheadlines) February 11, 2025
Why is Gumi Investing in Bitcoin?
While the market for mobile games keeps expanding, the world of digital finance is also seeing an explosive rise. Gumi seems to realize that Bitcoin is a strategic tool meant to increase future competitiveness as well as a speculative asset. Gumi’s action reflects a larger trend in Japan and the world as many companies start including Bitcoin into their financial reserves.
Japan is well-known for having quite tight rules on digital assets, although the nation has lately started to welcome Bitcoin and blockchain technologies more. With more developed rules, companies like Gumi can more readily seize this investment chance free from having to deal with too much legal uncertainty.
Inspiration from MicroStrategy and Metaplanet
Gumi’s choice to purchase Bitcoin is not random. Already, Japan itself boasts successful cases of companies using Bitcoin into their agenda.
Originally a hotel management company, Metaplanet has veered to become a big Bitcoin investor. They bought 1,762 BTC valued more than €172 million starting in 2024. Metaplanet’s stock price has skyrocketed 3,500% over the past year in response to this strategic shift. Not stopping there, they aim for 10,000 Bitcoin by end of 2025 and 21,000 Bitcoin in 2026 under ownership.
They even intend to convert the Royal Oak Gotanda Hotel in Tokyo into a “Bitcoin Hotel,” where the major emphasis is on Bitcoin knowledge and crypto acceptance.
Globally, this action also matches the approach MicroStrategy used earlier, which has now renamed itself Strategy. Since 2020, the company has been a trailblazer in using Bitcoin as its main asset in financial reserves. Their Bitcoin holdings recently grew by 7,633 BTC, valued roughly at $742.4 million.
Their combined Bitcoin holdings right now are 478,740 BTC, roughly $31.1 billion. Clear proof that this movement is not only a passing fad is their bravery in switching their company strategy from a software company to the biggest Bitcoin custodian worldwide.
Japan and the Future of Bitcoin Adoption
One of the nations with the highest technological penetration, Japan also looks to be progressively welcoming Bitcoin as part of the contemporary financial environment. Based on a CNF report, Coinbase CEO Brian Armstrong projects that before the end of this decade, adoption of Bitcoin might reach billions of people.
It is even said that the present increase in crypto acceptance is 20% quicker than the internet and 43% faster than that of mobile phone use.
Furthermore, influencing the rise in Bitcoin acceptance could be political factors. Some observers think that the US election outcomes—including Donald Trump’s comeback—could serve as a spark for Bitcoin’s ascent in the coming years.
Meanwhile, with a market cap of about $1.4 trillion, Bitcoin is swapped hands at about $98,096.01 at the time of writing, up slightly by 0.31% over the last 24 hours. Although prices fluctuate, the rising trend of adoption by big corporations such as Gumi, Metaplanet, and Strategy points to Bitcoin’s future value being more appreciated.
