Michael Saylor’s MicroStrategy has announced another Bitcoin purchase, bringing its total BTC holdings to 478,740. This is the company’s first Bitcoin purchase since it rebranded to Strategy, a move that reaffirmed its BTC strategy.
MicroStrategy Acquires 7,633 BTC For $742 Million
In a press release, MicroStrategy, now doing business as Strategy, announced that it has acquired 7,633 BTC for $742 million at an average price of $97,255 per Bitcoin and has achieved a BTC yield of 4.1% year-to-date (YTD).
The software and Bitcoin treasury company further revealed that it now holds 478,740 BTC, which it acquired for $31.1 billion at an average price of $65,033 per Bitcoin. This recent purchase is MicroStrategy’s first since it rebranded to ‘Strategy.’
As part of the rebrand, the company also unveiled its new logo, which featured a Bitcoin symbol, signifying its BTC strategy and “unique position as a Bitcoin Treasury company.”
Meanwhile, while revealing its Q4 2024 earnings, the company announced that it has revised its annual BTC Yield target to a minimum of 15% for 2025. Strategy also plans to take its evolution further with the introduction of the “BTC $ Gain KPI.”
The software company will also likely continue to make more BTC purchases in the weeks to come as it announced that it has completed $20 billion of its $42 billion capital plan, significantly ahead of the initial timelines.
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