- Donald Trump loyalists with branded merchandise are billed for a $50 airdrop.
- Despite the giveaway, the airdrop move has triggered backlash for the TRUMP brand.
US President Donald Trump’s official memecoin, TRUMP, is making waves in the crypto market with its recent airdrop launch. Eligible TRUMP supporters can receive free tokens valued at around $50 via the airdrop.
How the Airdrop Works
The airdrop is open to anyone who has bought Trump-branded merchandise, from perfumes to trading cards, sneakers, or watches. Each email that purchases the items can claim three TRUMP tokens, regardless of how many products were bought.
Eligible users are advised to act fast, as the claim window is only open until March 1. To become eligible, users must have purchased Trump’s branded items before February 15, 2025.
This airdrop aims to strengthen TRUMP’s brand within the crypto space, positioning it as a collectible and a financial asset for Trump supporters. It could also attract new buyers into the ecosystem, thereby boosting adoption.
As previously mentioned in our report, the TRUMP memecoin offers a new twist by blending crypto with Trump-branded consumer products. The memecoin is currently accepted as a payment method across Trump-affiliated websites, including GetTrumpSneakers.com, GetTrumpWatches.com, and GetTrumpFragrances.com.
These websites have previously sold high-value merchandise, such as the Bitcoin Sneakers, which initially retailed for $500 a pair. Subsequently, the sneakers resold for as much as $2,500.
TRUMP became the first memecoin linked to a sitting U.S. president, following its launch only a few days before Donald Trump took office on January 20. TRUMP has rapidly gained popularity, amassing around 700,000 holders.
The memecoin, launched at just a few dollars, rose to an all-time high of $75, with the market cap hitting $13 billion. However, the price fell by over 75% from its highs amid recent sell-offs and a broader market downturn.
As of this writing, TRUMP price was trading at $16.47, down 7.18% in the last 24 hours. However, the token rose slightly by 1.7% in the past week.
Community Members Slam the TRUMP Airdrop
Several crypto community members have expressed disapproval of the TRUMP memecoin airdrop. In particular, crypto analyst Simon mocked the initiative, calling it one of the worst and stingiest in crypto history.
The analyst pointed out that supporters who purchased Trump’s NFTs for thousands of dollars now receive only $50 worth of tokens. He said it is even worse for loyalists who bought TRUMP on the open market as they will receive nothing.
Simon urged the crypto community to evolve beyond celebrity endorsements and focus on real innovation. One community member who agreed with Simon added that it is time to prioritize utility and substance over hype.
Surprisingly, the memecoin has also sparked controversy in the political space. U.S. Representative Ayanna Pressley recently criticized Trump for launching a token that quickly lost value, leaving small investors with losses.
Meanwhile, Pressley is among many others who have criticized Trump for his memecoin launch. In a previous CNF article, we discussed that Massachusetts Senator Elizabeth Warren called for investigations into TRUMP and MELANIA memecoins.