Alphabet Inc.’s Google has launched a redesigned budget Pixel phone, the Pixel 9a, priced at $499, just weeks after Apple Inc.’s iPhone 16e debuted at $599.
Google’s Pixel 9a launches at $499
The Pixel 9a, announced on Wednesday, will be available in stores starting in April. This new model comes with several upgrades, including a more efficient chip, improved battery life, and a refreshed design that mirrors the look of the higher-end Pixel 9 released last year. The Pixel G4 processor replaces the previous Tensor G3, marking the debut of the company’s fourth-generation processor in the Pixel lineup.
With a 6.3-inch display, the Pixel 9a features a screen that is slightly larger than the Pixel 8a’s 6.1-inch screen and boasts a peak brightness of 2,700 nits, a substantial increase from the 2,000 nits limit of the 8a. The camera system includes a new 48-megapixel main sensor and a 13-megapixel ultrawide camera, while introducing macro focus capabilities. Despite the reduction in megapixels from the Pixel 8a’s 64-megapixel sensor, Google asserts that the camera system has been enhanced to allow greater light intake.

The Pixel 9a’s battery life has also improved; it now offers over 30 hours from a single charge, up from 24 hours on the previous model. Users can activate a battery-saving mode that extends the device’s standby time to as long as 100 hours, surpassing the prior claim of 72 hours.
The new smartphone will be available in four color options: black, white, light blue, and pink, with storage configurations of 128 gigabytes at the base price of $499, and 256 gigabytes for $599. The device also benefits from enhanced water and dust resistance, escalating its rating from IP67 to IP68.
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Google highlights that the Pixel 9a will include advanced AI photography features like “Add Me” for combining photos, “Best Take” for selecting optimum facial expressions, and “Magic Editor.” Functions such as “Magic Eraser,” “Night Sight,” and “Astrophotography” will also be available.
Additionally, the Pixel 9a is equipped with Gemini, Google’s personal AI assistant, facilitating seamless interactions with various Google applications, including Maps and Calendar. Future enhancements will allow Gemini Live to support voice interaction and video sharing capabilities, adding versatility to the experience.
The phone’s security features match those of the higher-end Pixel models, and it includes tools such as “Car Crash Detection” and “Theft Protection.” It also incorporates Google VPN as a complimentary feature. For families, the Pixel 9a offers Google Family Link for managing children’s accounts and the newly integrated Google Wallet for kids, facilitating safer transactions.
The launch of the Pixel 9a aims to compete directly with Apple’s iPhone 16e within the affordable smartphone market, as both devices present similar specifications alongside unique features distinguishing Google’s offerings, particularly in camera technology.
Featured image credit: Google