Arkansas-based Keller Williams Market Pro Realty announced Friday that it has added a new affiliate, expanding its presence across a five-state region.
True North Realty Group LLC, an independent brokerage with 27 agents, will be aligning with the Keller Williams brand. The firm is co-owned by Jeff Clifton, Daniel Short and Chris Hinkle. It is licensed in Arkansas, Missouri, Oklahoma, Louisiana and Kansas.
“Keller Williams provides the infrastructure, innovation, and agent-centric culture we need to expand on our vision without sacrificing the personalized, values-driven service we’re known for,” Clifton said in a statement. “By joining Keller Williams Market Pro Realty, we gain access to Keller Williams’ proven systems, advanced technology, and industry-leading processes, which are designed to empower us to scale our business to $250 million and beyond.”
True North has reportedly closed a total of 231 transactions in the past year, including sales of homes, commercial real estate and farmland.
“We’re thrilled to welcome True North Realty Group to the Keller Williams family,” said Mike Duley, operating partner for Keller Williams Market Pro Realty. “Their remarkable track record, passion for client success, and dedication to helping people find properties that align with their lifestyle perfectly embody our values.
“This union strengthens Keller Williams Market Pro Realty’s position as the premier real estate brokerage in Northwest Arkansas. It reinforces its commitment to empowering agents, supporting clients, and driving unmatched results.”
Earlier this month, Keller Williams made headlines when it announced an unspecified investment from Stone Point Capital. Co-founder Gary Keller is remaining as the brokerage’s executive chairman, while Christopher Czarnecki came aboard as the new president and CEO following the January departure of Mark Willis.
The investment could be a signal that Keller Williams, founded in 1983, is attempting to go public. Analysts say that conditions are ripe for more private equity investments in the real estate industry. And the Keller Williams news was followed just a week later by Rocket Companies’ $1.75 billion acquisition of Redfin.
